Growing your Business with GENEROSITY with John Ruhlin

META PERFORMANCE SHOW | On this episode of the Meta Performance Show, Jason Jaggard sits down with international keynote speaker and author of the best-selling book “Giftology”, John Ruhlin. From a young age, John has been turning gift-giving into one of the most important tools a business can use to build longevity and success. It all started with a sales internship with CutCo, where some feedback to start intentionally giving away smaller-ticket gifts to establish relationships and encourage sales, grew to John becoming the highest-selling intern in the company’s history (of over 2 million salespeople).

In this conversation, they talk about how to turn gift giving into an artform that can not only enhance the success of your relationships but also your company. They get into how gifts can grow your business, making generosity NOT about yourself, the right time to give a gift, learning how to give gifts without strings attached, why generosity towards your employees is just as important as your clients, and much more. 

To learn more about Giftology and John, visit and pick up the book wherever it is sold

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